Media Center

French Sports Company Lagardère SA Nearing Acquisition of BEST

April 9, 2010

French sporting and publishing giant Lagardere SA is close to acquiring BEST, multiple sources said, which would introduce a player with significant financial wherewithal into the U.S. sports agency marketplace. A deal could be consummated as early as next week, the sources said. Lagardere is one of France’s largest and […]

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Lagardère Negotiating to Buy BEST

April 8, 2010

Lagardère, the Paris-based media and sports giant, is in negotiations to buy Blue Entertainment Sports Television (BEST), has learned. Lagardère, who represents Andy Roddick,Justine Henin and Fernando Gonzalez, among others, is headed by Ken Meyerson, who used to work as Tennis Division President at BEST. BEST currently represents Victoria Azarenka, Caroline Wozniacki, […]

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Blue Entertainment Sports Television Forms Partnership with IF Management

March 16, 2010

IF Management Inc., a company that represents radio and television personalities, has formed a partnership with Blue Entertainment Sports Television, a division of Blue Equity, LLC. Financial terms of the agreement were not disclosed. Geoff Garmhausen, director of marketing and communications for Louisville-based BEST, declined to say if BEST purchased IF Management or if […]

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BEST, GlowTouch Technologies 500 Fastest Growing Private Companies

August 12, 2009

Blue Entertainment Sports Television and GlowTouch Technologies have been named to the Inc. 500 list of fastest growing private companies. The ranking is based on year-over-year sales growth from the previous three years. BEST, a division of Louisville-based Blue Equity LLC, was ranked No. 21 on the list. The sports […]

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Blue Equity Puts a Little Music into Its Mix with Acquisition

February 28, 2008

Blue Equity’s acquisition of the business of Kenneth Crear, manager to musical artists including Janet Jackson, is only the beginning of the sports company’s plans to build an entertainer management business. “I am in talks with three powerful music managers,” said Crear, in a telephone interview last week. Crear would […]

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Blue Streak

September 28, 2007

Local private-equity firm has exploded into sports marketing in past year. With 20 years of experience, Ken Meyerson is one of the most successful tennis agents in the industry. Based in Miami, the veteran player representative counts among his clients U.S. Open champion Justine Henin, the top-ranked women’s player in the […]

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Blue Equity Stays Active, Buys Team Championship International

June 18, 2007

Blue Equity, the Louisville, Ky.-based private equity firm that has built a sports agency through acquisitions over the last year, has bought sports events company Team Championship International. Financial terms of the deal were not disclosed. In a brief interview, Jonathan Blue, chairman and managing director of Blue Equity, said […]

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Blue Out to Make Louisville ‘a More Worldly Place’

May 30, 2007

Eric Crawford The Courier-Journal Jonathan Blue says his sports dreams were born while he was watching a dream come true at court level: “Ball boy, University of Louisville basketball team, 1980.” Outside of the Kentucky Derby, it was the first time many in Louisville had seen the city take center […]

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Blue Equity Adds NFL Agent to Stable

May 29, 2007

National Football League player agent Joel Segal has added his practice to the growing sports holdings of Blue Equity — a step that Managing Director Jonathan Blue says pushes the Louisville-based private investment company into the big leagues. “It puts us as one of the elite agencies of the world,” […]

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Blue Grows into NFL

May 28, 2007

Blue Equity, which launched a sports agency business last year by buying the former SFX tennis, events and television divisions, has acquired the firm of top NFL player agent Joel Segal, who counts Reggie Bush and Michael Vick among his clients. The acquisition will bring 50 NFL player clients to […]

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