Archive for June, 2010

Lagardère Interested in Looking into New Sports, Blue Says

June 21, 2010

Lagardère Unlimited may be looking to acquire agents representing athletes in sports it isn’t active in now — such as baseball, hockey and Olympic sports — but any deals will come only after it fully integrates new acquisition Blue Entertainment Sports Television, said Jonathan Blue, founder of BEST. Blue, chairman and managing director […]

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Jonathan Blue Tells ACG That Diversity Is Key to His Success

June 14, 2010

He might be young, brash and wealthy. But Jonathan Blue also is misunderstood. On Tuesday, Blue, chairman and managing partner of Louisville-based private investment firm Blue Equity LLC, opened his presentation to the Association for Corporate Growth, Kentucky with a clarification rather than an introduction. “I’m not a sports agent. I never […]

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Blue Equity Announces Sale of Portfolio Company BEST (Blue Entertainment Sports Television)

June 7, 2010

Blue Equity, LLC and Lagardere SCA announced today that the newly branded Lagardere Unlimited ( has acquired BEST (Blue Entertainment Sports Television), the sports and entertainment affiliate owned and operated as a portfolio company of Blue Equity, LLC. BEST is a unified, full-service sports and entertainment marketing, management and production […]

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Lagardère Sports Becomes Lagardère Unlimited

June 2, 2010

Arnaud Lagardère has held a press conference about the business of sports after the acquisition of the American-based sports and entertainment agency Best. The CEO of Lagardère has announced the creation of a new division called Lagardère Unlimited, which is set to replace Lagardère Sports. With the purchasing of Best, […]

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